Here's a real doorbuster: The myth of Black Friday

Gallup reports that, despite all the "Black Friday" shopping hype, fewer than one in five Americans say they personally plan to shop during today's annual craziness. And, contrary to the stereotypical news reports we all see on TV, young adults are the most likely to plan to take part in Black Friday shopping.

The polling firm found that more than a third of those aged 18 to 29 report they will be taking advantage of the sales and price discounts. Of course, half of those people will be in the electronics department at Best Buy.

Black Friday shopping intentions drop off as age increases, falling to 19 percent in the 30-49 age group, 11 percent for those 50-64 and 8 percent for those 65 and older.

Another stereotype shattered: Women are only slightly more likely than men to say they will be shopping on Friday, while there is little difference in self-reported shopping intentions across income categories.

I can’t figure out if Black Friday is overhyped, or if the way it’s portrayed in the media is an outright myth.